Keyword Research is one of the best and most effective ways to beat online competition. The strategy is easy to execute and can be used at any time. It provides us with the idea about which keywords your website will rank for when search queries are made on lookup engines like Google, Bing or Yahoo. As the best Keyword Research Service Provider, here is what we do for you.
About Keyword Research
For success in online search and the SEO process, Keyword research happens to be very important and relevant.
In the absence of this, you might end up picking improper keywords that have a low search volume. This would lead to no traffic or very little traffic to the pages of your website.
We can find out the keywords or key phrases that are used by people for conducting queries on search engines.
When we place the most relevant keywords or phrases for your products or services into your content, the chances of your business/website being found out online gets increased many times over.
Why is Keyword Research Important?
We perform keyword research to determine the exact phrases and words that are typed by users online on major search engines like Google, to look for information relevant to the kind of information, products, or services that you have on your website. Our research work gives us an idea about:
- Which keywords your website can easily rank for
- The keywords that your competitors are ranking for
- Which position your website ranks for when it comes to specific keyword searches on lookup engines?
The purpose of our research is to get all the vital information, and it takes the guesswork out of the equation.
What Keyword Research Tools Do We Use?
Our experts use not one, but multiple keyword tools, to draw out the most relevant keywords and phrases for your business, in terms of popularity, competitiveness, and various other factors. We generally use:
- Google Search Console
- Google Keyword Planner
- Moz Keyword Explorer
- Ahrefs Keywords Explorer
We have the best experts in preparing a list of the best seed keywords as well as LSI keywords in just an hour, comparing results, and also finding out how many other websites are trying to rank for the same search terms online.
Why Should You Hire a Keyword Research Expert?
Keyword research refers to finding out keywords or terms that are used by people on search engines like Google to find your type of business online. It is about finding the keyword as well as the intent behind using that keyword for making queries.
It is important for the potential SERP ranking of your website and helps drive organic traffic. Today, more than ever before, it has become very important.
A Keyword Research expert agency like us can guide you on how to choose the right keywords, and use the same for your business. We find the most relevant words and phrases for the services and products on your site.
How Our SEO Keyword Research Services Work?
We have the best Keyword Research Service Provider team – effective and straight to the point! Here is what we do:
Check Target Audience Demographics
We conduct market segmentation as per age, gender, family size, religion, education, income ethnicity, and more.
Carry out Competitive Keyword Research
Our specialists find the most popular keywords that are most relevant for your business and industry type.
Find Long Tail Search Terms
These are keywords with relatively low competition levels and search volume.
Although slightly less popular, these are the search terms that visitors are likelier to use when they are trying to make a purchase or look for some specific information. These are more than 3 words in length.
Efforts are made to determine how important or relevant specific phrases or keywords are, for each of your website pages. Keyword relevancy is used by search engines to find out about the content of your page.
Look at Search Volume
Our experts check the total number or volume of searches for specific keywords within a specific timeframe.
Generally, Keyword search volume is averaged over a specific period of time, which helps us get a broad idea about the overall volume and competitiveness of a search term.
Conduct Local SEO Keyword Research
We target keywords that are location-based for your area and are searched a lot by your target audience group. We take into account keywords based on your zip code, or the zip code of your business address, and use the same with the best effect.